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New Around the World: Bad Bunny Bulldozes the Billboard Global Charts With 1 Billion Streams

tazz | May 18, 2022

Following the May 6 release of Un Verano Sin Ti, Bad Bunny debuts the album’s entire track list on the May 21-dated Billboard Global 200 and Billboard Global Excl. U.S. charts, cracking the top 50 of each ranking with all 23 songs.

In total, Bad Bunny simultaneously charts with 28 songs on the Global Excl. U.S. tally, and 27 on the Global 200, including seven in the top 10 of each. Both counts are record-setting on the former chart, surpassing Taylor Swift’s 24 entries on the Nov. 27, 2021-dated list, and blowing by Drake, Olivia Rodrigo and Ed Sheeran, each of whom has logged three songs in the top 10 at once.

The tsunami of new Bad Bunny material is led off by the album’s opening track, “Moscow Mule,” entering at No. 2 on both lists with 97.2 million global streams in the week ending May 12, according to Luminate. (On average, the album’s 23 songs rank three positions higher on the Global 200 than the Global Excl. U.S. survey.)

Songs from Un Verano Sin Ti drew 33.9% of their streams from the U.S. and 66.1% from outside. While not dramatically different, first-week streams for Bad Bunny’s previous studio album, 2020’s El Ultimo Tour Del Mundo, split 30.2% U.S. and 69.8% beyond.

The extra 3.7% of domestic listenership on streaming services for his newest release reinforces that Bad Bunny’s star has continued to rise and spread in the primarily English-language U.S. market (including his home of Puerto Rico), while he continues to be a dominant force in Latin America and beyond. He tops Billboard‘s Hits of the World charts in Bolivia, Chile, Colombia, Ecuador, Mexico, Peru and Spain, placing anywhere from 18 to 23 songs on each of the 25-position rankings.

Cumulatively, songs from Un Verano Sin Ti generated 1.06 billion global streams in the tracking week. That marks a 104% increase from the opening-week activity for El Ultimo Tour Del Mundo (520.4 million). And while his new album has more songs to accumulate more streams (23 vs. 15; Ultimo also includes a 16th track performed by Trio Vegabajeno), the average streaming sum among Verano‘s tracks was 46.1 million, compared to 34.7 million for cuts on Ultimo.

Bad Bunny’s global takeover adds to his domination of Billboard‘s U.S.-based Latin charts and all-genre Billboard Hot 100 and Billboard 200 rankings.

Written by tazz





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